We represent the new icons

Those who defy expectations and shift the paradigm

Who do the extraordinary and move the world

Rideout Sports and Entertainment builds talent that transcends.

Roster

Ariel Helwani

Ben Greenfield

Dr. Jeremy London

Dr. Kelly Starrett

Ken Rideout

Kimberly Snyder

Michael Chernow

Mike Posner

Paul Felder

Our Partners

Founders & Principals

Ken Rideout

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When Ken Rideout was in his mid-30s, he was a successful financial services sales executive on Wall Street. He was also addicted to opioids. When Rideout’s attempts to overcome his addiction didn’t work, he took up running. Every day, he ran ten miles, and soon he was an opioid-free ultramarathon runner. Now in his 50s, is a record breaking endurance athlete, investor and entrepreneur, eager to use what he’s learned over the years to help the next generation break boundaries and tell their stories.

Ben Eld

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Ben Eld is a marketing strategist with 15 years of experience building award-winning brands and driving growth for top-tier companies. A master of the health space, Ben combines marketing expertise with a passion for brand storytelling, making him a trusted leader in crafting impactful, results-driven strategies.

Jon Bier

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Jon Bier has been running Jack Taylor, his full service PR agency, for 15 years, and in that time he’s transformed the health, fitness and cultural landscape through a combination of clear-eyed storytelling and smart business investments. The connective tissue is Bier’s deep understanding of the human experience, and how that translates into success for not just athletes, but brands, and people the world over.

October 20, 2023

Expansion into New Markets

October 15, 2023

Quarterly Financial Results Released

October 10, 2023

External Press Release

October 5, 2023

Company Achieves Milestone in Sustainability

October 1, 2023

New Product Launch Announcement

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